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Privacy policy
What we collect, why we collect it, and what you can do about it. Written to be read rather than skimmed past.
Last updated 25 August 2026
Who we are
Levels Media is a trading name of Levels Co Pty Ltd (ABN 67 698 851 991), a video content and marketing business operating in Sydney, New South Wales. In this policy, "we" and "us" mean Levels Co Pty Ltd.
This policy explains what personal information we collect, why we collect it, who we share it with and what you can do about it. It applies to this website and to everything we do for clients.
What we collect
When you contact us. Your name, email address, phone number, business name and whatever you tell us about your project. We keep this so we can reply and so we have a record of what was discussed.
When you become a client. Billing details, business information, and access credentials you choose to share so we can run advertising accounts, email platforms or social accounts on your behalf.
When you visit this site. Standard analytics data — pages viewed, approximate location, device and browser type, and how you arrived. This is aggregated and does not identify you.
When we film. Photographs and video footage that may include identifiable people. This is covered separately below because it matters more in our line of work than in most.
Filming, footage and image rights
We are a video business, so we hold a lot of footage of people. We treat it as personal information.
Before a shoot we agree with you who and what is being filmed. Where footage includes staff, clients, customers or members of the public in an identifiable way, we expect the person commissioning the shoot to have obtained appropriate consent, and we will raise it if we think consent is missing.
Raw footage is stored on encrypted drives and cloud storage. On full payment, you receive an unrestricted licence to the finished work and the raw files.
We may show finished work in our portfolio, on this website and on our social accounts. If you would prefer we did not, tell us and we will not — before or after delivery. There is no time limit on that request and no charge for it.
Why we collect it
To respond to enquiries and provide quotes. To deliver the work you have engaged us for. To issue invoices and keep the financial records we are legally required to keep. To improve this website. And, if you have opted in, to send you occasional marketing.
We do not sell personal information to anyone, ever.
Advertising and audiences
We run advertising on Meta and Google, both for ourselves and for clients. That can involve audience lists and tracking pixels.
Where we run advertising for a client using their customer data, that data belongs to the client and we act on their instructions. We do not combine one client's data with another's, and we do not retain it after an engagement ends.
This site may use cookies for analytics and advertising measurement. You can block or delete cookies in your browser settings; parts of the site may not work as intended if you do.
Who we share it with
Service providers who help us operate — cloud storage, email, accounting software, advertising platforms and payment processors. They only receive what they need.
Some of these providers store data overseas, including in the United States and the European Union. By using this site or engaging us, you consent to that disclosure.
We will also disclose information where we are required to by law.
How long we keep it
Enquiries that do not become work are deleted after two years. Client records are kept for seven years after the engagement ends, which is what Australian tax law requires. Raw footage retention depends on the engagement. For one-off projects, where you receive the raw files on delivery, we keep our copy for 90 days and then delete it. For ongoing retainer clients, where we hold the only copy, we keep raw footage for 12 months. Either window can be extended or shortened at your request.
Keeping it secure
Access is limited to people who need it. Devices and drives are encrypted, accounts use two-factor authentication, and client credentials are stored in a password manager rather than in email.
No system is perfectly secure. If a data breach occurs that is likely to cause serious harm, we will notify you and the Office of the Australian Information Commissioner as required under the Notifiable Data Breaches scheme.
Accessing, correcting or deleting your information
You can ask us what we hold about you, ask us to correct it, or ask us to delete it. Email ari@levelsmedia.com.au and we will respond within 30 days.
If we cannot do what you have asked, we will explain why in writing.
Marketing and opting out
If we send you marketing email, every message has an unsubscribe link and it works immediately. You can also just reply and ask. If you are an active client we will still contact you about your work — that is not marketing and you cannot opt out of it while we are engaged.
Complaints
If you think we have mishandled your information, contact us first at ari@levelsmedia.com.au or 0416 781 678. We will acknowledge within 5 business days and aim to resolve within 30 days.
If you are not satisfied with our response, you can complain to the Office of the Australian Information Commissioner at oaic.gov.au.
Changes to this policy
If this policy changes we will update the date below. Material changes affecting existing clients will be communicated directly.
Questions about any of this?
Ask us directly. We would rather explain it than have you guess.
ari@levelsmedia.com.au